Personal welcomes
Every Paddock Club guest greeted by name, in their language, before the weekend starts.
INZDR holds the likeness rights of world champions and produces their digital-twin videos for brands. Personal welcomes, product introductions, campaign films. Consent-secured, quality-checked, delivered in days.
A partner meets its driver once or twice a season, for a few minutes between sessions. Guests fly in, the moment passes, and the content never gets made. INZDR turns that scarce access into something you can plan with: the legend's licensed digital twin, produced by us, approved by them.
Every Paddock Club guest greeted by name, in their language, before the weekend starts.
After the race, a personal word to the people who mattered. Sent Sunday night, not next quarter.
The legend presents your product or service. Your script, 30 to 60 seconds, any setting.
Launches, sales kick-offs, dealer messages, social cut-downs. One licence, many outputs.
and submits script, use case and audience.
together with their management. Every project, every time.
and checks likeness, voice and brand placement before anything is released.
for the agreed use. Ready for WhatsApp, e-mail or the big screen. Usage is tracked.
Written permission and a per-project licence exist before a single frame is produced.
Company and servers in Monaco. European AI and data guidelines apply to everything we make.
Every video carries an AI label and can carry the brand's own watermark.
A person reviews every video before release. The highest standard is the only one we deliver.


More legends are joining, across motorsport and beyond. Ask us who.
INZDR was founded by Mika Häkkinen, two-time Formula 1 World Champion, together with a team from intellectual property, licensing, talent management and technology. His question was simple: how does a legend keep working with brands in the age of AI without losing control of his own face and voice? INZDR is the answer.
Brands: tell us the legend, the use case and the date. Legends and management: tell us who you are. We reply personally.